Press Release Headlines

World Nomads' iPad App, 'Ask a Nomad,' Opens Doors to New Experiences

SYDNEY, July 12, 2011 — WorldNomads.com, http://www.worldnomads.com/, a global travel services company, announces an ingenious iPad app, Ask a Nomad, that allows you to tap into a global knowledge network to provide travel answers, inspiration and local assistance from other like-minded travelers around the world.

Powered by the Travel Knowledge Network, a group of travel websites harnessing their online community's knowledge, the iPad application affords the anytime/anywhere ability to ask and get answers on travel and other destination questions; plus it makes use of geo location to find content nearby. By creating an account, a user can store their questions and answers and access them offline, a necessary requirement for anyone traveling off the grid without Internet access.

"The best advice you can get on a destination generally comes from those that either live there, or have extensively traveled through the region," says Christina Tunnah of WorldNomads.com. "When you pose a query, your question actively gets routed to the travelers in the network most likely able to answer it based on their travel profile and answer history."

Tunnah explains, "Once you download the app, you can browse travel questions and answers from travelers all around the world. A simple sign-up then allows you to ask your own questions and share your answers to support other like-minded travelers."

According to Frommer's Unlimited 3rd annual 2011 Travel Content and User Experience Survey released in May 2011, there is a growth in the consumption of travel content from mobile devices including the iPad. 52% of all respondents use their mobile devices to get travel content while they are traveling (72% for 18-34 age bracket) and 38% use their devices for planning (60% of 18-34 year-old respondents).

In addition to convenience, answers through this app are up-to-date and often more accurate than guidebooks. "We have yet to see an app that taps into a global travel network, harnessing the knowledge of travelers across multiple communities. The social connectivity of 'Ask a Nomad' coupled with the speed of response makes this truly a valuable travel companion," says Tunnah.

Interested users may download the app Ask a Nomad (here) or online at http://itunes.apple.com/au/app/ask-a-nomad/id446302438?mt=8&ls=1. Any travel company interested in joining the Travel Knowledge Network is encouraged to contact Christina Tunnah by email at Email.

About WorldNomads.com

World Nomads is a travel services company that's in the business of helping independent travelers stay safe and stress-free on the road. It provides global travel safety products and services to travelers from over 150 countries around the world. From great value travel insurance, travel safety advice, language guides and free online travel journals, WorldNomads.com provides the tools to keep clients travelling safely. All clients can donate to a community development project when purchasing travel insurance through the Footprints Charity program. WorldNomads.com is backed by a suite of strong, secure, specialist travel insurance companies. For more information, please visit http://www.worldnomads.com/.

MEDIA INQUIRIES:

Visit the World Nomads Press Room here – http://aboutus.worldnomads.com/index.php?pg=113 – or contact Alexia Nestora, Lasso Communications, 1.303.898.3376, Email

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