Press Release Headlines

Wicentric Announces Bluetooth Low Energy Profiles

SAN DIEGO, Feb. 27, 2012 — Wicentric, Inc., a leading provider of Bluetooth software solutions, today announced exactLE™ Profiles, a profile and application software solution for Bluetooth low energy devices.

Wicentric's exactLE Profiles are designed specifically for Bluetooth Smart products such as sports & fitness sensors, mobile phone accessories, and healthcare devices. The market for these new Bluetooth low energy accessories is being enabled by the latest Bluetooth 4.0 phones, like the Apple iPhone 4S and Motorola Droid RAZR. Wicentric's exactLE Profiles provides accessory makers with the software solution they need to capitalize on this new market opportunity and bring successful products to market quickly.

Key features of Wicentric's exactLE Profiles:

  • Production-ready sample applications
  • Simplified application development and porting
  • Easy to combine multiple profiles and services
  • Bluetooth 4.0 qualified

"Wicentric's exactLE is one of the most comprehensive Bluetooth 4.0 solutions available in the industry today," said Jason Hillyard, founder and CEO of Wicentric. "This new profile offering builds on the success of our exactLE Stack and provides customers with more effective tools to create competitive products and reduce time-to-market."

The exactLE Profiles support the following Bluetooth profiles and services:

  • Alert Notification Profile
  • Blood Pressure Profile
  • Find Me Profile
  • Heart Rate Profile
  • Phone Alert Status Profile
  • Proximity Profile
  • Time Profile
  • Battery Service
  • Blood Pressure Service
  • Device Information Service
  • Heart Rate Service
  • Immediate Alert Service

Wicentric's exactLE Profiles and Stack have been ported to popular embedded processors including the ARM Cortex-M3 and 8051. Wicentric's profiles for proximity, heart rate, and other applications are already being utilized on Bluetooth low energy chips from leading semiconductor manufacturers.

Wicentric's exactLE Profiles and Stack are available now.

About Bluetooth Wireless Technology

Bluetooth wireless technology is the global wireless standard enabling simple connectivity for a broad range of electronic devices. Version 4.0 featuring Bluetooth low energy technology creates new application opportunities for products within the mobile phone, consumer electronics, PC, automotive, health & wellness, sports & fitness and smart home industries.

About Wicentric

Founded in 2009, Wicentric, Inc. is a leading provider of Bluetooth software solutions. Wicentric's mission is to develop superior solutions that enable leading product and semiconductor companies to bring low power wireless products to market. Wicentric is located in San Diego, California. For more information, visit

Jason Hillyard
Wicentric, Inc.
+1 619-928-2853

exactLE™ is a trademark of Wicentric, Inc. The Bluetooth word mark and logo are registered trademarks and are owned by the Bluetooth SIG, Inc. All other trademarks mentioned are the property of their respective owners.

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