Press Release Headlines

How Do You Top Your Waffles?

Driscoll's Celebrates International Waffle Day on March 25

NEW YORK, March 15, 2010 — Driscoll's, the nation's leading provider of fresh berries, went undercover to collect waffle intelligence to celebrate International Waffle Day, March 25th, a holiday that originated in Sweden where it is called Vaffeldagen.

While waffles may be a bit less popular than their battered brethren pancakes, we happen to love them. 82% of those surveyed enjoy waffles at least a few times a year. Waffles are as functional as they are tasty. After all, maple syrup and butter aren't going anywhere once deposited into their tiny waffle cubicles. While most waffle lovers use syrup, more than 37% surveyed chose berries to top off their waffle.

When asked in which city people would prefer to eat their waffles, Paris was the winner with New York City coming in a close second. Interestingly, no one mentioned Brussels. And with whom would most people like to share their waffles? Julia Child bested Elvis, Marilyn Monroe and James Dean. Did they think Julia would be making the waffles, as well?

So in honor of International Waffle Day, we encourage you to find a lovely breakfast venue, order a heaping helping of waffles, pile on the berries and share the bounty with someone special. Or if you're fortunate enough to own a waffle iron, try this delightful recipe made with delicious Driscoll's blueberries:

Recipe: http://www.pressreleaseheadlines.com/2010-Driscolls-Recipe.pdf

Photo: http://www.pressreleaseheadlines.com/2010-Driscolls-Photo.jpg

Contact:

Laura Baddish
The Baddish Group
(212) 221-7612 ext. 304
Email

Lyz Nardo
(212) 221-7612 ext. 305
Email

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