New partnership creates model for people to create exercise challenges with premier gift cards as prizes for the winners
SEATTLE, Aug. 15, 2011 — Tango Card™ (provider of the all-in-one gift card and innovative mobile and collaborative gift card apps) and Earndit (provider of a rewards program for exercising) announce the launch of their group challenge platform.
The online health and wellness space is a very hot category. Earndit has created a system that automatically monitors any workouts you do with an approved fitness app like Nike+, Garmin or RunKeeper and gives you points based on how much you exercise. These points are then used to buy rewards through their site. They've now taken the concept a step further. "Just this month we rolled out a feature called Challenges that allows people to create private fitness challenges among a group of friends or co-workers," says Andres Moran, co-founder and CEO of Earndit. "Tango Card's comprehensive offering is a perfect prize for these group challenges. They provide a great product which is simple to use and understand, and is backed by world-class mobile apps," Andres goes on to say.
Creating a challenge on Earndit couldn't be easier. You simply choose how much the per-person entry fee will be, set the rules of the challenge and then invite others either by inputting their email addresses or sharing a custom link on Twitter or Facebook, Once the challenge ends, the winner is emailed a Tango Card in the amount of the sum of the entry fees (minus Earndit's 10% service fee).
"Earndit has tapped into a massive opportunity in a compelling way and at a time where all of the technology and devices support such an ambitious company," states David Leeds, Founder and CEO of Tango Card. "Earndit is a cool company, they have a great team, and we are thrilled to work with them to make these group and social challenges a huge success."
About Tango Card
Tango Card has created the ultimate universal gift card which is available through large proprietary channels and has pioneered the mobile gift card wallet™ available on all iOS and Android devices. From its inception, Tango Card was the first company to focus exclusively on helping consumers use all of the value on their gift cards. To learn more, visit http://www.tangocard.com or follow at http://www.twitter.com/tangocard.
About Earndit
Earndit has created a system that gives people immediate rewards for exercise. Their hope is to foster a more active lifestyle in each individual, and in turn play a role in improving the health of its users.
Press Contacts:
Ty Wolfe-Jones
Tango Card, Inc.
Email
877.55.Tango (877.558.2646)
Andres Moran
Earndit, Inc
Email
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