ATLANTA, July 11, 2011 — Social Media Marketing University (SMMU) invites business owners and business professionals to participate in "Win Customers and Create Buzz with YouTube and Online Video," a free webinar with online branding expert and video marketing professional Lou Bortone. Taking place on July 14 at 11 a.m. E.D.T., the webinar will give attendees an opportunity to learn how to leverage video marketing and YouTube for overall business marketing success, as well as an opportunity to "ask the expert" questions specific to their respective businesses and industries. To register, visit .
Lou Bortone is a television industry veteran turned online branding professional. With more than 20 years of experience as a marketing and branding executive with national brands like Fox, E! Entertainment Television, The Family Channel and NBC, he regularly lends his expertise to clients who want to learn how to create well-defined, memorable online brands.
During the webinar on July 14, Bortone will explain how to increase online visibility by effectively using video and other online tools. He will also share insights on how to fix broken brands, how to create high-profile online visibility campaigns and the components of a compelling online presence.
"We're ecstatic to have Lou Bortone as a guest expert in our new series," said John Souza, chief strategist and founder of Social Media Marketing University. "These sessions feature experts who are the best in their industries, and are designed to help business professionals stay on top of social media trends and get coaching and tips that are tailored to their specific needs."
Social Media Marketing University is the training arm of Social Media Magic, recognized as one of the top five social media services for businesses by the Mashable Awards. "Win Customers and Create Buzz with YouTube and Online Video" is the third session in the training firm's newly launched "No Holds Barred: Ask the Expert" series.
The series was launched in conjunction with the unveiling of the firm's newly expanded curriculum, which now includes 11 courses on social media and online marketing. Course topics include blogging, Facebook marketing, mobile marketing and video marketing with YouTube.
In addition to offering social media courses, free weekly webinars and opportunities for certification, Social Media Magic also provides "done for you" services for companies and organizations of all sizes, including small businesses, colleges and universities and global enterprises.
To sign up for "Win Customers and Create Buzz with YouTube and Online Video" on July 14 at 11 a.m. E.D.T., visit . Registration for the webinar is free. Space is limited.
About Social Media Marketing University
Social Media Marketing University (SMMU) is the world's most trusted social media training program. Courses are taught by some of the world's foremost authorities on social media and online marketing best practices, and the curriculum includes interactive sessions and instruction on social media strategy, platforms and tools. The program currently boasts nearly 3,000 graduates, and more than 65,000 business owners and business professionals have attended SMMU's weekly webinars. For more information, visit http://www.smmu.com.
For more information, contact:
Ty Mays, Media Relations
(770) 256-8710 / Email
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