Press Release Headlines

Smart for Life(TM) Cookie Diet Provides Nutrients

Smart Foods Developed to Satisfy Nutritional Guidelines

BOCA RATON, Fla., Oct. 16, 2009 — Certain cookie diets recently featured in the media have been criticized for lacking good nutrition and having no apparent health benefits. Smart for Life Cookie Diet should not be grouped in this category as it is a healthy lifestyle featuring products that are all-natural, 60% organic, and filled with nutrients and healthful ingredients.

Smart for Life is a healthy lifestyle that has become much more than a simple cookie diet (i.e. Dr. Siegel's Cookie Diet mentioned on Good Morning America this morning). These cookie diets have been criticized on the GMA segment by Dr. Louis Aronne of NY Presbyterian Hospital/Weill Cornell Medical Center for lacking good nutrition and without any health benefits – not Smart for Life(TM) Cookie Diet.

"I hate to be lumped in the same category as cookie diets!" exclaims Sasson Moulavi, M.D., Founder and Medical Director of Smart for Life as well as a board-certified bariatric physician. "We have a serious lifestyle program that provides clients with 60% organic, all-natural foods without preservatives and cutting-edge ingredients. We go beyond the basic nutrients required and include many ingredients to lower cholesterol and improve health like HeroFiber(TM) (a super fiber), plant sterols, Omega-3 fatty acids, insulin and much more."

Many celebrities have been successful on the Smart for Life program, but due to HIPPA and privacy rules, the company refrains from boasting about its clients. Instead, Smart for Life Cookie Diet focuses on bringing variety and simplicity to consumers to lose weight and gain health.

This straightforward diet program enables clients to lose up to 15 lbs. a month eating 6 Smart Cookie Meal Replacements, soups, shakes, muffins, and more, in place of breakfast, lunch and any snacks. Clients complete the day with a healthy dinner of low-fat protein and vegetables. The Lifestyle Program is effective in delivering results, as well as affordable by eliminating the need to purchase food for breakfast, lunch and any snacks.

"When I began Smart for Life(TM) Cookie Diet, my end goal was to improve the health and wellness of as many consumers as I possibly could," commented Dr. Sass. "Over the past 7 years, I've seen thousands of people lose the weight and keep it off! Our Smart Products are ideal for maintaining the weight loss and promoting healthy snacking for all ages."

The Smart for Life(TM) Cookie Diet program consists of specially formulated foods made with all-natural, 60-percent organic ingredients, triple-filtered water and have functional FDA health claims. The delicious Smart for Life Diet Cookies, Muffins, Shakes, Soups and more are made without preservatives and toxins, and contain the nutrients necessary for a balanced meal replacement that help consumers lose weight quickly and safely.

The company boasts its financial growth from the information it has on hand to be one of the fastest-growing weight-loss programs in North America.

ABOUT SMART FOR LIFE(TM)

Smart for Life(TM) cookie diet is a comprehensive weight management approach to health and wellness which utilizes natural, hunger-controlling foods to deliver visible results. The company was started by Sasson Moulavi, M.D., "Dr. Sass," on the principle of improving people's lives by providing a quick, safe, easy and affordable means of weight control. Smart for Life(TM)'s e-commerce program is the hallmark of the business, providing an accessible weight-loss management program to consumers across the country. In addition, over 30 weight-loss centers provide in-person counsel to consumers, supporting the e-commerce program as well as the in-Center program. Please visit http://www.smartforlife.com or call 1.877.701.SASS.

Contact:

Lisa Goodman
561-394-5300 ext. 202

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