Press Release Headlines

Queen of Success and Chess King Aim to Make a Difference in 2012

ATLANTA, Dec. 30, 2011 — Renowned entrepreneur and "Success Against the Odds™" author Vonda White is joining forces with Orrin "Checkmate" Hudson, founder of Be Someone, Inc., author of "One Move at a Time" and two-time World Open Speed Chess Champion, to improve lives.

White and Hudson have both discovered success principles that have allowed them to rise above their personal circumstances and overcome poverty. Now they want to share these insights with others.

In 2000, Orrin "Checkmate" Hudson learned of an incident in which seven Wendy's restaurant employees were shot, five fatally, for a mere $2,400. It was this tragic incident that inspired him to quit his job and use his life savings to found Be Someone, Inc. (http://www.BeSomeone.org), an organization that uses the game of chess to teach successful life skills. "He's got a way with kids that's miraculous," says actress and philanthropist Jane Fonda, who had Hudson give lessons to young people who were in her teen pregnancy-prevention campaign.

White's book, "Success Against the Odds™," received the iUniverse Editor's Choice and the Rising Star Awards. "Success Against the Odds™" focuses on achieving success regardless of your circumstances.

Hudson's purpose in life is to make a difference. "There is nothing like changing the future of young people," he says. "I was born to do this," and White clearly believes in "paying it forward" and giving back as well. Together they present a dynamic message for positive change.

Their make-sense program promises to help teach accountability to individual and collective goals. It helps create action steps needed to accomplish them on a daily, weekly and monthly basis. Both White and Hudson encourage individuals to take control of their lives and move personally and professionally to the next level for 2012. As White stresses, "This program helps do exactly that."

Hudson says, "Together we aim to ensure that youth, parents, and business professionals know they too can excel and beat the odds." Their deep, powerful messages are designed to be uplifting and, as White explains, "to help everyone realize that 2012 can be YOUR year to succeed! Whether it's prospering personally or financially, landing or creating a job, living with purpose, excelling in school, triumphing in your career or in your life, our program can help you see clearly and guide you to reaching your goals and discovering what matters most."

Ms. White's award-winning book features several stories of amazing people, including Debbie Fields, founder of Mrs. Fields Cookies; Rich De Vos of Amway; Brian Scudamore of 1-800-Got-Junk; and many others. White also tells her own story and gives readers solid advice on setting and reaching goals.

Be Someone and Orrin Hudson have been featured on Good Morning America, CNN, and in People Magazine, and scores of other television and radio programs. As a teacher, motivational speaker, and now an author of "One Move at a Time," Hudson expertly weaves chess strategy with 20 important life lessons in a program for all ages. He has taught more than 20,000 youth to have better focus and decision-making skills through the game of chess.

Editors' Interviews and B-roll available upon request.

Vonda: http://www.youtube.com/watch?v=llgjolPzgI8

Orrin: http://www.youtube.com/watch?v=HY77Bwe-p7Y

1-888-GOT GOALS, 1-888-468-4625 or 770-465-6445

More information: or http://www.BeSomeone.org

Contact:

Kim Rice
(770) 465-6445
1-888-GOT GOALS
1-888-468-4625

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