Press Release Headlines

MyRegistry.com Helps Families in Need With Exclusive Baby Registry Giveback

Universal Gift Registry Website Issues Call for Expectant Mothers in Need to Enter for the Chance to Win a Baby Registry

NEW YORK, Sept. 15, 2011 — MyRegistry.com, the leading universal gift registry website, announces its first-ever baby registry giveback for expectant mothers who are managing unforeseen financial difficulties impacting their ability to purchase baby necessities. As part of a nationwide initiative to spread goodwill, expectant mothers, their friends and family are encouraged to share their stories of hardship via , between September 15 and October 15, 2011.

Four nominees will be selected as finalists and work with MyRegistry.com's Personal Registry Concierge Service to create a baby registry filled with items needed to welcome their newborns. The initiative is intended to rally community and national support for each expectant mother and allow people across the nation to purchase baby items from the four registries. The registry with the greatest number of purchases and/or donations will receive an additional $5,000 worth of goods, provided by MyRegistry.com.

"MyRegistry.com's Baby Registry Giveback represents a wonderful opportunity to support someone who may be managing a difficult time and simultaneously get people engaged in their communities," stated MyRegistry.com President Nancy Lee. "We recognize how difficult it is to care for a baby even during the strongest economic times and are excited to begin working with each nominee and their community to help make a positive difference."

For all press inquiries, please contact:

5W Public Relations

Jocelyn Kahn / Alicia McAllister
212-584-4307 / 646-430-5155
Email / Email

ABOUT MYREGISTRY.COM

MyRegistry.com is the premier destination for Universal Gift Registry services. The company currently provides hundreds of thousands of users with the ability to create one centralized online gift registry for any gift-giving occasion, including Weddings, Baby Showers, Birthdays, Graduations, Housewarmings, Holidays and more. In addition to giving customers the ability to register for items from any online or brick & mortar retailer, MyRegistry.com offers useful tools that make the registering and managing process easy, such as: free customizable eCards, SMS Text Message Alerts when a gift is purchased, Thank You Note Reminder tool, Facebook synchronization, and the ability to tastefully register for cash gifts, using a patent-pending Cash Gift Funds.

Along with offering online gift registry services to individuals, many organizations and nonprofits use MyRegistry.com as a valuable fundraising tool and convenient resource for requesting supplies and other items for donation.

For additional information about MyRegistry.com, please visit: http://www.myregistry.com, friend us on Facebook, or follow us on Twitter.

# # #