Press Release Headlines

Monetate Sponsors October 27 Shop.org Webinar on Improving Holiday Retail Revenues

Testing, targeting, and personalization vendor to help retailers discover specific, actionable tactics for increasing revenue, and practical tips for boosting holiday sales

PHILADELPHIA, Oct. 20, 2010 — Monetate, a vendor of choice for testing, targeting, and personalization for websites, announced today that it is sponsoring the October 27 Shop.org webinar titled "40+ Specific Things You Can Do To Make More Money Next Week AND Improve Your Holiday Sales" (http://www.shop.org/webinars).

"Monetate is delighted to sponsor this practical and timely webinar as part of our ongoing commitment to Shop.org and the retail industry," said David Brussin, Founder and CEO of Monetate (http://www.monetate.com).

Based on the very popular Shop.org Annual Summit sessions dedicated to "Things You Can Do To Make More Money Next Week," this webinar is focused on specific, actionable tactics and practical tips for boosting holiday sales including SEO, Conversion, and Social Marketing.

Moderated by Allan Dick, Chief Marketing Officer and Senior Plumbing Evangelist, Vintage Tub and Bath, the webinar features Andrew Hoefener, COO, Cat5 Commerce, and Joel Morrow, Managing Partner, Mobile Fusion.

After the webinar, attendees will be able to download Monetate's latest white paper detailing four proven "zero cost" marketing strategies that all eCommerce websites can employ to increase conversion rates, average order values, and revenue per session.

The webinar takes place at 1PM Eastern on October 27 and is free to all members of Shop.org and the National Retail Federation (http://www.nrf.com). The National Retail Federation is the world's largest retail trade association with a global membership that includes retailers of all sizes, formats and channels of distribution as well as chain restaurants, from the U.S. and more than 45 countries.

About Monetate

The leading independent provider of testing, targeting, and personalization for websites, Monetate is used by major retailers like QVC and Urban Outfitters to make the most of their online marketing dollars and optimize their website investments. Monetate does this by helping marketers test product pitches and eCommerce site features, then accurately target personalized messaging and offers to specific audience segments, anywhere on the website, with no additional coding.

Monetate integrates test and target capability on eCommerce websites with just one tag. Automated catalog and back-end integration enables marketers to quickly and easily implement testing and targeting, on any page, for a predictable price, without using internal IT resources. The Monetate dashboard lets marketers create tests and deploy targeted campaigns themselves or with the assistance of Monetate's Strategic Services Team, which is always available to help with test design and deployment as well as the identification of new targeting opportunities. Dashboard access to detailed analytics showing the real-time performance of tests and campaigns is available 7×24.

Based in Philadelphia and serving a growing list of Internet Retailer Top 500 companies, Monetate is a Coremetrics Partner, an eTail Preferred Solution Provider, and a member of Shop.org.

Media Contacts:

Stephen Cobb
Marketing Evangelist
Mobile: 904-377-5528

Source: Monetate, Inc.
100 Four Falls Corporate Center, Suite 407
Conshohocken, PA 19428
Phone: 484-323-6313
Fax: 484-323-6311
Web: http://www.monetate.com
Blog: http://www.monetate.com/blog
Twitter: http://twitter.com/monetate

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