Executive panel at AlwaysOn event will address "The New, New World of E-Shopping" at The Paley Center for Media in New York, February 1
PHILADELPHIA, Jan. 31, 2011 — David Brussin, CEO of Monetate (http://www.monetate.com), a leading vendor of testing, targeting, and personalization for websites, joins an executive panel on the future of online retailing, taking place this week during the fifth annual "OnMedia NYC 2011" event at The Paley Center for Media in New York (http://www.bit.ly/OnMediaNYC).
The title of the panel is "The New, New World of E-Shopping" and the host is Patti Freeman Evans, Vice President and Research Director at Forrester Research. In addition to David Brussin, the panelists include Doug Merritt, CEO of Baynote, and Chris Paradysz, CEO of PMDigital.
The panel will address "how new innovations and tactics such as location-based services, instant price comparisons, and time-based invitations to buy continue to disrupt the shopping world."
"I am delighted to join such a distinguished panel of industry experts," said Brussin, adding: "At Monetate we help retailers implement innovations all the time, and while some innovations are less disruptive than others, all share a focus on transforming both the online shopping experience and retailers' bottom line."
Key Facts:
- What: Executive panel on the future of online shopping at OnMedia NYC.
- Where: Mark Goodson Theater, The Paley Center for Media, New York.
- When: 11:55AM on Tuesday, February 1.
- Who: David Brussin, CEO of Monetate; Patti Freeman Evans, VP & Research Director at Forrester Research; Doug Merritt, CEO of Baynote; and Chris Paradysz, CEO of PMDigital.
About OnMedia NYC
Billed as the event "Where Madison Avenue meets Silicon Valley," OnMedia NYC is a two-and-a-half-day executive conference that features high-level debates on how the Internet is disrupting the world of marketing, branding, advertising, and public relations. OnMedia also showcases the top entrepreneurial CEOs who are revolutionizing the way media is being created, distributed, consumed, and analyzed. OnMedia is one of a series of executive events from AlwaysOn (AO), the leading business media brand networking the Global Silicon Valley. In 2004, AO became the first media brand to socially network its online readers and event attendees. AlwaysOn's preeminent executive event series (http://www.aonetwork.com/AOEvents) includes OnMedia, OnHollywood, Venture Summit Mid-Atlantic, OnDemand, Venture Summit Silicon Valley, Venture Summit East, GoingGreen Silicon Valley, GoingGreen East, the Global Silicon Valley Economic Summit and the Summit at Stanford.
About Monetate
Monetate is the leading independent provider of testing, targeting, and personalization for websites. Major enterprise customers like QVC, PETCO, and Urban Outfitters use Monetate to make the most of their online marketing dollars and optimize their website investments. Monetate does this by helping marketers test and target product pitches and eCommerce site features. Successful tests can be converted instantly into targeted and personalized messaging and promotional campaigns, anywhere on the website, with no additional coding. Monetate is quick and easy to install, using just a single JavaScript tag, installed only once, and requiring no internal IT resources. Based in Philadelphia, Monetate serves a growing list of consumer websites and Internet Retailer Top 500 companies. Monetate is a Coremetrics Partner, an eTail Preferred Solution Provider, and a member of Shop.org. Visit Monetate on the web at http://www.monetate.com.
Media Contact: Kari Moe Straley
Phone: 415-215-6423
Email
Source: Monetate, Inc.
100 Four Falls Corporate Center, Suite 407
Conshohocken, PA 19428
Phone: 484-323-6313
Fax: 484-323-6311
Web: http://www.monetate.com
Twitter: http://www.twitter.com/monetate
Facebook: http://www.facebook.com/monetate
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