Press Release Headlines

The Mobile Ecosystem: Greater Than the Sum of Its Parts

Insight into the Events, Issues, and Technologies Changing the Mobile Communications Industry

STERLING, Va., June 2, 2011 — Current Analysis, Inc., the market leader in competitive response solutions for providers of IT and telecommunications solutions, equipment, and services, will host a free Webinar on Wednesday June 15 and Thursday June 16, examining the key issues driving the mobile communications industry today. The Webinar is the first from Current Analysis' new Mobile Ecosystem practice and will highlight the critical importance of taking a holistic view of the trends in the silicon, device, network, service, and application segments of the mobile communications market.

In the briefing, Peter Jarich, Service Director, and Ron Westfall, Research Director, will discuss the implications of the major mobility announcements of the first half of 2011, such as the Nokia and Microsoft alliance and the multi-regional momentum behind LTE, as well as trends driving usage such as M2M, developments in mobile spectrum allocations, the long-term potential of HTML5, and mobile video optimization.

"Now more than ever, mobility needs to be viewed as an ecosystem," states Peter Jarich, Service Director for the Mobile Ecosystem practice. "From standards innovation driving high-demand traffic offload and local caching, to the impact of mobile applications on network and device development, market players can no longer count on their individual domain knowledge to see them through. To be successful, providers have to understand the influencers coming from mobility's diverse range of markets."

"Taking a strategic perspective on the events, issues, and technologies of the entire mobile communications industry offers market players greater opportunities for success," notes Ron Westfall, Research Director. "Such a perspective can reduce the element of surprise and uncertainty by better understanding the mobile ecosystem competitive landscape."

The Webinar will be presented on Wednesday, June 15th, 12pm U.S. ET, and Thursday, June 16th at 9:00am U.S. ET. After the presentation there will be a live Q&A with the Directors.

To sign up for either date, go to: http://www.currentanalysis.com/webinars/2011/MECO/

The Current Analysis Mobile Ecosystem service analyzes events and issues that have impact across the various market segments that make up the mobile communications industry. This includes the mobile device, mobile silicon, mobile access infrastructure, consumer services, and enterprise mobility segments. The Current Analysis Mobile Ecosystem service provides integrated strategic and tactical insight into analysis of the events, trends, companies, and technologies that are influencing the evolution of the mobile ecosystem. For more information and access to sample reports, visit http://www.currentanalysis.com/s/meco/.

Current Analysis (http://www.currentanalysis.com) has been helping leading technology companies improve their market intelligence since 1997. Sales teams, product managers, and marketing professionals rely on Current Analysis for the latest competitive analysis and tactical advice. Current Analysis' structured, rapid competitive response solutions help companies improve their business performance and create a repeatable process advantage over competitors. The company serves more than 30,000 users at over 200 enterprises across the telecommunications, networking, and business software industries.

Media Contact:
Natalie Spinelli
Director, Marketing
Current Analysis
+1 703-788-3644
Email

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