Press Release Headlines

Leading Retailers to Share RFID Case Studies at RFID Journal LIVE! Europe 2016

The one-day event, being held in London on Nov. 10, will include a conference track focused on the retail and apparel sectors.

NEW YORK, Oct. 19, 2016 /PRNewswire/ — RFID Journal announced today that Marks & Spencer, Decathlon, Jack Wills, Sport Zone and other leading retailers will share their lessons learned and future plans for RFID deployments at the twelfth annual RFID Journal LIVE! Europe conference and exhibition, to be held in London, England, on Nov. 10, 2016. The one-day event will feature a conference track focused on the retail and apparel sectors, as well as fast-track RFID certification training.

LIVE! Europe is designed to help companies determine the best RFID technology for their needs, learn best practices from early adopters, find the right technology partners and move forward with deployment. This year's conference will open with three general sessions, and then divide into two tracks. The Retail Track will include case studies presented by retailers currently benefiting from the use of RFID, and will feature such topics as:

  • How Marks & Spencer is broadening and deepening its use of RFID
  • How Decathlon uses the technology to increase sales and reduce shrinkage
  • How Sport Zone utilizes RFID to achieve higher stock accuracy
  • How John Lewis is successfully deploying RFID

The main track will include sessions covering a wide variety of applications relevant to companies in manufacturing, logistics and other industries. Session highlights will include:

  • Laying the foundation for an omnichannel strategy with RFID
  • How DePuy Synthes is using the technology to improve efficiency
  • How Jack Wills deploys RFID to drive stock accuracy
  • How Malibu Rum executed the CPG world's largest trial of NFC technology
  • How Speedy Services automates asset information in construction using RFID and the Internet of Things

Event sponsors include leading RFID technology companies, such as Checkpoint Systems (UK) Ltd., PervasID, Avery Dennison RFID and Zebra Technologies, which will showcase their latest products and solutions. Attendees will also have the opportunity to receive fast-track RFID Professional Institute Certified Associate training, to be presented by RFID4U on Nov. 9.

For additional information regarding RFID Journal LIVE! Europe, visit

About RFID Journal
RFID Journal is the leading source of news and in-depth information regarding radio frequency identification (RFID) and Internet of Things technologies (IoT) and their many business applications. Business executives and implementers depend on RFID Journal's websites for up-to-the-minute news, in-depth case studies, best practices, strategic insights and information about vendor solutions related to RFID and IoT technologies. This has made RFID Journal a trusted and respected technology information resource, serving the largest audience of RFID and IoT decision-makers worldwide—online and at face-to-face events. For more information, visit

For more information, contact:
Sonja Valenta
VP of Marketing
RFID Journal
(212) 584-9400