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Leadership and Communication Expert David Grossman's New eBook Reveals What Really Matters to CEOs

Guide offers the top 10 CEO care-abouts to help employees at every level become strategic advisors, and learn "How To Think Like A CEO"

CHICAGO, Sept. 23, 2014 /PRNewswire/ — In business, understanding how others think is critical to influencing them and getting results.  Once we know what someone is thinking, we're in the best position to persuade them and move them to action.

In a new eBook—How To Think Like A CEO—leadership and communication expert David Grossman offers employees practical guidance gleaned from years of advising top leaders.

"I've been privileged to work with dozens of CEOs.  I've seen inside their boardrooms, and been part of some of their most private conversations, when they often feel the most vulnerable," says Grossman, ABC, APR, Fellow PRSA, Founder and CEO of award-winning leadership and internal communication consultancy, The Grossman Group. "It's through these defining moments that I've gained insights into how CEOs think and what they care about the most."

How To Think Like A CEO is perfect for all employees (at any level) looking to know the practical behaviors and skills that work for the most effective leaders so they can apply the strategies that would work best for them.  This eBook also provides a self-reflection point for each care-about, understanding these points can help any professional be more effective and productive at work.

The 10 CEO care-abouts include:

  • The Board
  • Employee Engagement
  • Performance
  • Key Strengths
  • Culture
  • The Path Ahead
  • The Goal
  • Making Changes Quickly
  • Leader
  • Style

Download How To Think Like A CEO today and see how Grossman suggests employees build credibility as a strategic advisor in their workplace.

About David Grossman
A leading consultant, speaker and author, David Grossman is one of America's foremost authorities on communication inside organizations. He is Founder and CEO of The Grossman Group, an award-winning Chicago-based communications consultancy which focuses on organizational consulting, strategic leadership development and internal communications for Fortune 500 clients.  A frequent media source, David provides expert commentary and analysis on employee and leadership issues.  He's been featured on "NBC Nightly News", WSJ.com, Today.com, in the Chicago Tribune, LA Times, and CBS MoneyWatch. His latest book is You Can't NOTCommunicate 2: More Proven Solutions That Power the Fortune 100.

Contact:  Kayla Ellsworth

The Grossman Group

312.850.8211

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