Press Release Headlines

Help a Child With Autism Show His Appreciation This Mother’s Day

NEW YORK, May 2, 2011 — Mother's Day is May 8th, and for children with autism, expressing their affection for Mom can be a challenge. As part of their commitment to the autism community, educational technology company Rethink Autism has developed a printable Mother's Day card activity with instructional video to help families with a child on the autism spectrum do something special for Mom.

"As parents, we put tremendous energy into helping our children learn and grow every day," says Dr. Robyn Catagnus, BCBA-D, Rethink Autism's Vice President of Professional Services. "And Mother's Day is a time to celebrate all of the love and joy a child brings into our lives. Taking time for fun activities is a great way to enjoy being with your child, and get in an extra hug and a laugh on this special holiday, and the best part is that play time can still be an opportunity to learn!"

Many parents are already spending time and energy teaching their children, but they may not be teaching in a way their child understands. Simple adjustments using proven strategies can help parents teach in a way that makes a huge difference for children with autism.

Rethink Autism's Mother's Day video offers a look at this kind of evidence-based teaching with clear, step-by-step instructions to show parents how to teach color-by-number activities with an accompanying printable greeting card. The video also models how to do an art project, and how to make a simple breakfast for Mom.

Using clips from Rethink Autism's comprehensive library of step-by-step lesson videos, the video demonstrates teaching strategies based on Applied Behavior Analysis (ABA), which is considered by experts to be the gold standard in autism intervention. Studies show that children who receive early, intensive treatment based on Applied Behavior Analysis (ABA) can make substantial gains in language, IQ, academic performance and social behavior.

Parents who want to get started teaching today can sign up for a free trial on the Rethink Autism website. The trial includes a brief skills assessment for the child, an individualized set of lessons for parents to begin teaching, a series of training videos that demonstrate effective teaching strategies, and data tracking tools to document the student's progress.

To see Rethink Autism's Mother's Day video, visit the Company's website at http://www.rethinkautism.com

To see full-length lesson videos and printable lesson plans, visit the Company's sample lesson page: http://www.rethinkautism.com/parents/SampleLessons.aspx

About Rethink Autism (http://www.rethinkautism.com)

Rethink Autism, Inc. seeks to ensure that every child on the autism spectrum has access to effective and affordable evidence-based treatment options by providing professionals, parents, and family members with the tools and information necessary to teach children with autism in a way that is easy to understand and apply. Rethink Autism was founded in 2007 and has its headquarters at 19 West 21st Street in New York City.

Contact:

Jamie Pagliaro
Executive Vice President, Rethink Autism
Email
ph: 646-257-2919

# # #