Press Release Headlines

BA-Insight Announces the Release of SharePoint Search Connectors for Salesforce.com and Force.com

WHITE PLAINS, N.Y., July 17, 2009 — BA-Insight, the global leader in Microsoft-based information access technology, today unveiled the release of their Salesforce.com and Force.com Connectors for SharePoint. This latest addition to BA-Insight's suite of Connectors provides quick and easy access to enterprise information stored in a centralized Salesforce.com CRM application or Force.com cloud application from Microsoft SharePoint or Microsoft Search Server.

With over 50,000 organizations worldwide using Salesforce CRM to manage their sales, marketing, and customer service, and a growing percentage of these companies implementing Microsoft SharePoint for ECM, integration between these two systems is becoming increasingly important. BA-Insight's connectors provide instant integration between these systems enabling users to access critical information from a unified view.

The Salesforce cloud computing platform, Force.com, is fast becoming the low-cost option for organizations to develop custom applications without having to purchase costly hardware or software. As more organizations implement Force.com cloud applications, there is an increasing need to access the data stored within the applications from SharePoint. BA-Insight's technology provides easy access to the data stored in these custom applications while fully honoring security.

"Organizations today cannot properly leverage business data stored in disparate systems for critical decision-making," explained Guy Mounier, BA-Insight's CEO. "This new connector product fills the gap in the SharePoint market by enabling employees to instantly and easily access the information they need most from their Salesforce.com and Force.com cloud applications directly from the SharePoint platform."

About BA-Insight

BA-Insight is the leading enterprise information access company, unifying the ease of search with the analytical power of business intelligence. BA-Insight's Longitude helps people quickly find and analyze relevant information across the entire enterprise independently of format or location. Leading global firms like British American Tobacco, Lockheed Martin, and General Dynamics rely on BA-Insight products to deliver actionable insight to their staff.

Headquartered in White Plains, NY, USA, BA-Insight is a private company with worldwide operations. For more information call +1 914.220.8395 or visit http://www.ba-insight.net.

BA-Insight Contact

Martin Muldoon
BA-Insight
+1 914 220-8395
Email

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