Press Release Headlines

AisleBuyer Strengthens Sales Team with Three New Vice Presidents

New Sales and Sales Engineering VPs Round Out Executive Team

BOSTON, March 9, 2011 — AisleBuyer LLC, the innovator of mobile self-checkout and mobile commerce solutions, announced today that it has added three vice presidents to its team. Tapan Bhatt has come on as vice president of sales engineering and Mark Budreski and Jeremy Laughlin have each joined AisleBuyer as vice president of sales.

Bhatt brings more than 10 years of experience in the mobile space to his role as vice president of sales engineering. He was most recently sales engineering director at Motricity, and Amobee Media Systems prior to that. He also spent several years at Sprint as a technology director, consulting in product management and development, where he developed and launched new products including targeted mobile couponing and mobile advertising.

Budreski joins AisleBuyer as vice president of sales from MarketSight LLC, where he was a director responsible for North American enterprise sales. During his tenure at MarketSight, Budreski grew sales by 300% and managed the company's first reseller channel. With more than a decade of SaaS and high-tech sales experience, Budreski will be overseeing sales for the eastern United States.

Laughlin brings more than 10 years of retail industry experience to his role as vice president of sales. Most recently, he was responsible for the design, implementation and management of a $1.5 million self-checkout pilot with a Fortune 100 retailer while a strategic account manager for NCR Corporation. Laughlin also spent time at Best Buy and Staples. He will be responsible for the central area of the United States.

"With the addition of Tapan, Mark and Jeremy, we are building a sales team with great retail and mobile technology experience," said Mark Farnham, chief revenue officer, AisleBuyer. "We're now positioned to better serve retailers, QSRs and brands that are looking for the latest mobile technology to enhance the customer experience and provide significant value on the backend."

About AisleBuyer

AisleBuyer is a mobile shopping platform that is revolutionizing the in-store shopping experience. AisleBuyer leverages smartphone technology to unite the best features of both "bricks" and "clicks" retailing. Its platform, which includes a virtual shopping assistant, "location aware" digital circular, and patent-pending, mobile self-checkout system, provides retailers with an end-to-end solution designed to increase sales, reduce costs, and offer unprecedented analytical insight into in-store shopping behavior. AisleBuyer is headquartered in Boston, MA.

Contact:

Katie Despres
AisleBuyer
Email
617-299-3366
http://www.aislebuyer.com

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